The Platinum Wedding Experience

Luxury Bridal Beauty

Julie Occhino Luxury Beauty makeup artistry hairstylist worldwide destinations

What does it mean to be a #JOLBbride?

You can rest easy knowing that your artists are the top in the industry, hand-picked by Julie and our team, and go through rigorous training in our Platinum Artist Mastery Program. Our team likes to stay ahead of what’s happening in the beauty industry, we make sure to stay up to date with new trends and designs as well as provide all of our artists with extensive and comprehensive training and continuing education. We are at the forefront of the beauty industry!

It is super important to us that every #JOLBbride has a luxury bridal beauty experience from start to finish. You will begin your experience with a complimentary Luxury Beauty Designer call, where we will chat about your plans and visions for your wedding day, then start to plan out your dream hair and makeup look. We’ll create a custom beauty collection for you right on the phone to ensure it includes everything you want and need for your dream wedding.

Our Process

There are so many things to do leading up to your wedding, and our team will be there for you for beauty and styling every step of the way. Once you become a #JOLBbride we have exclusive resources, speedy communication, hair and makeup trials, and a constant devotion to providing top notch care. Here are the details of what to expect now when you become a JOLB bride:

Your official #JOLBbride welcome guide will arrive via email several days after you sign your contract. This guide includes a little more information about Julie and our company, as well as a curated list of skincare regimens and our Ultimate Bridal Beauty Prep Checklist. These are two amazing resources to help you look and feel your very best on your wedding day! The best part? These resources are exclusive to JOLB Brides only!

Shortly after that, our team will be in touch to schedule your Inspiration Session. This is a one-on-one video call with a Beauty Coach on our team. During this session, we will create a Pinterest board full of gorgeous inspiration photos to help you narrow down your favorite ideas for your wedding day look. Already have a Pinterest board started? We can review it and discuss your vision and dream look in more detail. It’s best to have your Inspiration Session after you have chosen your dress, as it can inspire your look when it comes to hair and makeup.

Julie Occhino Luxury Beauty makeup artistry hairstylist worldwide destinations

Several months prior to your wedding, we will schedule your hair and makeup trial if you choose to have one. We allot about 3 hours for your trial, to ensure we have plenty of time to try out the hair and makeup looks you have in mind and document your choices and ideas with plenty of photos. Your trial should be scheduled for a date after you have chosen your dress and have completed your Inspiration Session.

The week of your trial we will send you a Trial Prep email which has all of the details and "what to expect" during your trial, some prep ideas to ensure you have the best experience, and some info about your artist!

About 2-3 months prior to your wedding we will be in touch for your final count of beauty services and to send you our Wedding Day Questionnaire. This questionnaire, filled out online, is the best way for you to provide the details of your wedding day: general timeline, confirm locations, and a list of other vendors you're working with. Once we have received the completed questionnaire our Director of Bridal Experience, Emily, will send you your expected beauty timeline for your review.

Then on your wedding day we will arrive promptly, set up, and start the glam session! We will be your personal glam and hype squad throughout your day, and be right there in case you need anything. Seriously, from a lipstick touch up to tissues to a Snickers bar when you suddenly realize you haven’t eaten all day, we’ve got you covered! If you have chosen a Touch Up Collection, our team will stay on site until the start of your reception to allow for touch ups following the ceremony.

Julie Occhino Luxury Beauty makeup artistry hairstylist worldwide destinations

One of our favorite things, (aside from working with incredible brides on their wedding day), is hearing how beautiful, confident, and breathtaking they felt with our hair and makeup services. We truly live and breathe beauty, and strive to provide every single bride the most luxurious bridal beauty experience and enhance her natural beauty.

Don’t just take our word for it, hear what one of our brides, Grace, jotted in a note she sent us:

“I would think about how I wanted to look on my wedding day, but never could dream of how amazing it turned out. You took what I said and completely killed it! Looking back you guys were the best part of my day. Not only did I feel beautiful but all the other girls did too. I am so grateful for you all. You guys are the absolute best in the business and I will forever talk about how you guys made me feel like a true Kim K for a day! Having you guys for the rehearsal dinner and for the day of all days was a true game changer. I wouldn’t change a thing. You are the most talented group of hair and makeup artists I know. Thank you isn’t enough...but THANK YOU!!!”

Grace even used the hashtag #kimkforaday because she truly felt like it! Are you ready to have your own #kimkforaday platinum wedding experience?



01 | How can I be sure working with a JOLB Artist will give me the best possible beauty services for my big day?

Easy! Our company includes a worldwide team of hand-picked, top trained artists, and licensed professionals. We provide a leading edge of education to our team of platinum artists. Not only do we start with top-notch talent, but our artists then go through a rigorous training program on the original Julie Occhino Luxury Beauty Platinum Artist Mastery Program. We pride ourselves on a well-educated, highly-experienced, and professional team of incredible artists to make you feel and look your very best on your wedding day.  We glam you up with the best products and latest techniques, bringing your vision to life.

02 | Is a hair and makeup trial necessary before the wedding day?

While trials are not required, this is the perfect time to take a deeper look into if the look you’ve been envisioning is truly the look you love! This is also a great time to make sure that the hair and makeup styles you have in mind work well and look the best with your dress. 

Will you be wearing a veil or hair piece? Bring it with you so we can make sure you like the way it looks with your hairstyle, and to possibly try different styles to see which you like best. This is the best way to help ease some pre-wedding jitters, knowing you and your bridal team have it all planned out perfectly for your wedding day!

03 | What happens after you leave?

Likely, you’re off to your First Look or your Ceremony, and the wedding begins. But what if it’s a hot day and you start to perspire a bit? What about your lipstick fading after exchanging a smooch (or a few)?  What if it’s a breezy or rainy day? Don’t worry! 

We offer an extended touch-up collection to handle these situations for you! That means you can have your own glam squad throughout your entire wedding day, with one last refresh touch up right before you are introduced at your Reception so you are picture-perfect no matter what.

04 | Is attention to detail important to you?

It’s incredibly important to us. We truly believe that every bride deserves not only a personalized and custom experience, but the relief that comes with knowing that her beauty team has it all under control. All of our artists are fueled by a passion of bringing out each bride’s natural beauty and confidence, and seeing her radiate love and happiness on the most important day of her life!

During your complimentary consultation, one of our beauty coaches will chat with you about your day and your vision for your hair and makeup, and go over our booking process. Once you’re an official #JOLBbride, we provide a detailed explanation of what to expect as one of our brides! Throughout your planning process Julie and Emily, our Director of Bridal Experience, are in contact with you to schedule your trial, your design session, and to answer any questions you may have.

Many of our brides have commented how thorough and detail-oriented we are, and to that we say - it’s our pleasure!

05 | What’s your philosophy for how you work and your team vibe?

We know how much trust you put in our artists for your wedding day beauty services, and how much work goes into planning a wedding! Because of this, even the smallest of details are important to our team. 

Not only are we there to create your dream wedding day look, we will be the calm energy you need when emotions run high. We will also be on call to do those touch ups to make sure your lasting memories do end up picture perfect! 

It would be our pleasure and honor to create a unique, timeless, and polished look that reflects your personality just for you and your event.

06 | What does the celebrity treatment include?

When we say celebrity treatment, we mean celebrity treatment! From professional products to constantly learning new skills and techniques to literally not letting you leave our chair until your look is perfected and flawless, you can be sure our artistry team will take care of you on your wedding day!

That’s not even the best part, though. You will have your glam squad throughout your entire wedding day, keeping your flawless look all day long .

07 | Do you create a wedding day timeline for beauty services?

We will create a detailed spreadsheet for the beauty portion of your timeline to ensure you and your ladies have the luxury experience we are known for! 

What we’ll need from you:

• a list of names of each guest receiving beauty services

• what time you expect to get into your dress

We’ll get some additional details from you but those two tiny pieces are all we need to start our draft! Let us do the hard work for you, and keep your planning as low-stress as possible!

08 | How do I know my beauty team is the right fit for me?

There’s a good chance you never considered your option to offload all that wedding beauty planning to a team of professionals who’ll take care of it all. 

I get it! It’s easily something that would never cross your mind or that might seem really generic or cost-prohibitive. There’s so much to think about in the months and weeks leading up to your wedding day. With everything swirling around in your head (dress, guest list, cake, reception venue, band — the list goes on and on) sometimes beauty can take a backseat. 

But listen, our team just GETS IT. Not only are we there for you on your wedding day, but we are with you throughout the entire process! Whether that means answering questions, working with you to find inspo and your vision, providing a hair and makeup trial, creating the best wedding day timeline to ensure everyone receives the luxury experience our brides have come to know and love, or – honestly – all of the above, we are here and happy to help!

09 | What other events do you provide hair and makeup services for?

We provide luxury beauty services for intimate elopements and micro-weddings, large weekend celebrations, and everything in between! We also offer hair and makeup services for social celebrations, and red carpet and celebrity events. We’d love to work with you for your special day or event, whatever that may look like.

10 | What health and safety practices are you utilizing these days?

We acknowledge the weight of responsibility to keep our artists and our clients safe while providing hair and makeup services since we are so physically close to each other during the application or styling session. We at JOLB do not take this lightly and have developed a JOLB PPE Advisory for all of our artists and update it as national health guidelines and recommendations change. In addition to the standard sanitary and hygienic practices that we uphold as beauty artists, we have added several additional steps to ensure the safety of everyone with whom we come into contact.

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